We live and work in a digital world constantly inundated with emails, texts, and webinars, and it can be easy to Forget the power of a personal touch.
We email for business and personal reasons and it’s hard to *want* to read Emails and sift through your inbox after you clock off the job.
While email marketing is still the #1 most effective way to sell travel, a little innovation is required from travel Advisors to make sure that your audience doesn’t feel like they’re at work when they get your emails.
So… what if your clients didn’t have to *read* your emails? What if they could *listen* to them instead?! Enter audio messages… an efficient and effective tactic we use in our own business.
Audio messages offer the perfect blend of personalization and convenience for your AUDIENCE
They allow you to deliver a message that is tailored specifically for the person you are trying to reach, without Taking up too much of their time. listening to an audio message is easy. We can do it while we are commuting, working out, or even doing household chores. And because we can listen while we are doing other things, we are more likely to actually hear the whole Message.
This means that your message will have a greater impact and be more likely to stick with your listener long After they’ve finished listening.
When you respect your audience’s time, they’ll notice that. Sending relevant and easy-to-digest messages won’t go unnoticed.
Audio Messages Are Faster, Easier And More Impactful For You
Do you ever look at an email you have to send and think “that’s going to take me forever to explain”.
Perhaps you have to communicate something complex and you just know there is a risk it will be taken the wrong way or not understood.
If only you could just say it, and not have to write it all out. Well you can. And once you start audio recording email responses, you’ll wonder how you ever lived without it!
How To Get Started?
Our favorite voice recording tools are both free.
If you want to use your cell phone, iOS fans can use the free Voice Memo app and then airdrop the message to their
Computer so that it can be attached to an email.
Android users can use the Voice Recorder app.
Keep your audio recordings saved in Dropbox or Google Drive and label them with the person’s name and Date of recording. It’s the equivalent of having a paper trail should you ever need to refer back to it.
Not sure what to say? Start with a simple bon voyage or welcome home audio message.
Building strong relationships is essential for success in the travel industry.
If you want to set yourself apart from the competition, make sure you are taking advantage of every opportunity to
Connect with your clients on a personal level.
Audio messages offer a convenient and personalized way to stay in touch with your clients and build stronger
Relationships that will last long after their trip is over.