Blogs and Articles are not the same and you need to know the difference

Reading Time: 3 minutes Today I want to mess with your head a little – sorry! I know that I have contributed to your understanding of the word blog but I recently learned the difference between a blog and an article and why as business owners and content creators, it actually does matter. So, it’s my mission to show […]

You Can’t Plan Incredible Vacations if You Have no Clients

Reading Time: 3 minutes In fact, you can’t run a profitable business if you have no clients. If you’re not sure what exactly you need to do, take the quiz and then continue reading below. What’s holding you back in your travel quiz and what should you do next? Take the quiz and receive an immediate diagnosis for your […]

Why We Left Convertkit…

Reading Time: 3 minutes When I first heard about FloDesk, I was in my feelings. I have been in a committed relationship with ConvertKit for a few years now. Their support has been amazing, their blog is awesome and it’s where I first started to grow my email list. I literally started there with zero subscribers. ConvertKit was there […]

10 Email Deliverability Best Practices

Reading Time: 3 minutes A well-planned email marketing strategy can work wonders when it comes to building your client base and maintaining a connection with your subscribers. However, you won’t be able to connect with your clients if you have poor email deliverability. Review the following ten best practices to help maintain your email deliverability and continue providing quality […]

5 Types of Opt-in Forms

Reading Time: 3 minutes One of the keys to building your travel brand is cultivating your client following and keeping them engaged through savvy email marketing. To build up a successful email marketing plan, you need to start at the beginning with an effective opt-in form that yields a high rate of conversions. A proper opt-in form will deliver […]

3 Things You Need to Know About Email Deliverability

Reading Time: 3 minutes Email marketing plays a key role in any travel business plan. It’s how you connect with potential leads, build your client base, and show clients that you have a well-established brand. However, email campaigns can only be successful if they actually make it to your subscribers’ inboxes. To make the most of your travel business’s […]

5 Reasons You Need Make List Building Your #1 Priority in Your Travel Business (NOW)

Reading Time: 3 minutes If social media disappeared tomorrow would you lose contact with most or all of your audience? I wouldn’t. Why? Because I have spent the last year really cultivating my email list. If Facebook (where I engage with them the most) disappeared tomorrow, I’d be OK because I have their names and their email addresses. I […]

The Pomodoro Technique: Interval Training For Your Brain

Reading Time: 2 minutes Facebook, Instagram, emails, kids, errands, life, all these things can affect your productivity. These distractions will wreak havoc on your focus, motivation, and productivity, and when it comes to work, productivity is the name of the game. Because of this, it is necessary to find a way to help you stay on track. The Pomodoro […]

7 Ways to Get More Done in Your Travel Business

Reading Time: 2 minutes Whether you’re a brand-new travel entrepreneur or you’re a seasoned business owner, you know how vital it is to make the most of your workday. While there’s always something to do and seemingly never enough time to do it all, you can employ a range of helpful techniques to make your daily routine more productive. […]

Can You Get Away With Not Creating Content for Your Audience

Reading Time: 3 minutes Content creation is a critical component of any successful marketing strategy. From maintaining evergreen web page copy to producing new pieces of content through blogs and articles, here are ten ways that insightful, relevant, up-to-date content can help build your travel brand. 1. Build Your Credibility Providing reliable content is an important way to build […]