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Tags vs. Segments
How can Tags and Segments can help you Market your business? When you open your email marketing platform – be it ConvertKit, Flodesk or...
Sandra M
Nov 2, 20235 min read

How to get your visual brand right
Your visual brand decision Colors – Choose 3 brand colors Logo – Decide if you will use your current logo or a watermark (you will create...
Sandra M
Nov 2, 20232 min read

"Where is the safest place to travel?"The most dangerous question asked as a travel advisor
Your words are powerful and could leave you very exposed Never before, in the history of selling travel, has the language you use with...
Sandra M
Sep 22, 20233 min read

What if you just said "NO"
Why and How to say no to some bookings What if you felt confident enough to take a leap of faith, and decided to reject anything and...
Sandra M
Sep 22, 20233 min read

Why you need to dedicate a large portion of your website to destinations and experiences
Historically, travel advisor websites have been cluttered with loud colors, deeply discounted vacations, and a myriad of ads for various...
Sandra M
Aug 28, 20235 min read

6 tips to remember when you start using QR codes in your travel business
When you start a new tactic in your business it can be a combination of both exciting and overwhelming. From researching and learning to...
Sandra M
Aug 7, 20232 min read

Split campaigns & Subject lines
Sometimes, it doesn’t matter how much research you do or how well you think you know your audience, your email campaign could still fall...
Sandra M
Aug 3, 20234 min read

Sharing Lead Magnets With Your Inactive Email List
You’ve worked hard to build up your email list, but there are always a few people who just don’t seem interested in Opening your emails....
Sandra M
Jul 12, 20233 min read

The Power of Audio Messages in Relationship Building
We live and work in a digital world constantly inundated with emails, texts, and webinars, and it can be easy to Forget the power of a...
Sandra M
Jul 4, 20232 min read