Travel Marketing Revolution Season 8

WELCOME MESSAGE FROM SANDRA

01 MARKETING FUNNELS

Introduction to Marketing Funnels

02 BUSINESS PLAN & BUDGET

Lesson 1 : Business Plan & Budget

Lesson 2: Forecasted Income (Sales)

Lesson 3: Forecasted Expenses (Budget)

Lesson 4: Variances + Blocking Out the Noise

Lesson 5: Business Plan Walk through

03 NICHE & IDEAL CLIENT

Lesson 1: Niche (Speciality)

Lesson 2: Ideal Clients

Lesson 3: Conducting Interviews

Lesson 4: Sandra does a Mockup ICA Interview

04 COPYWRITING THAT CONVERTS

Lesson 1: Copywriting that Converts

Lesson 2: Core Message Walk Through

Lesson 3: Your Brand's Story Framework

Lesson 4: Writing your Business Bio (Brand Story)

05 VISUAL BRAND

Lesson 1: Visual Brand Elements

Lesson 2: How to Pick Your Brand Colors

Lesson 3: How to Choose Your Fonts

06 TRAFFIC & CONVERSION

Lesson 1: Building your Business with Events

Lesson 2: Lead Magnets + Fresh Weekly Content part A & B

Lesson 3: Promoting your Lead Magnet

Lesson 4: How to keep multiple Lead Magnets Organized

Lesson 5: The Purpose of Content

Lesson 6: Topic Planning & Alignment

Lesson 7: Podcast, Visual or Written

Lesson 8: Behind the Scenes of Sandra's Podcast Batch Creating

07 EMAIL MARKETING

Lesson 1: Why List Building matters so much

Lesson 2: Email Marketing: 11 Step Roadmap

Lesson 3: Which E.M.P will you use?

Lesson 4: Importing your list

Lesson 5: How to set-up your Email Marketing Platform

09 JOINT VENTURE PARTNERSHIPS

Lesson 1: Collaborations & JV Partnerships

Lesson 2: Walk Through of the Collab_JV Partnership Proposal

10 WEBSITE ESSENTIALS

Lesson 1: 20 Website Essentials

Lesson 2: Hiring a Web Designer

Lesson 5: The Purpose of Content